When it comes to Asian beauty, people immediately think of Korean and Japanese beauty brands. However, some of these imports don’t work well in other countries’ humid weather. But dig a little deeper, there are more local brands – specifically Singaporean beauty brands – that are creating equally compelling products.
This is part of a bigger hyperlocal approach, where local brands create skincare that fits the needs of people in Singapore. Most of these homegrown beauty brands do careful research and work with experts, which has led to the creation of amazing products that really solve your worst skin problems.
Finding the right products can be tough, but we are here to help you get started. These are some of the best local beauty brands in Singapore, carefully formulated for tropical skin.
1. Kew Organics
Lily Kew, founder of Kew Organics, launched a facial bar in 2014 because she struggled with acne in Singapore’s humid climate. With her training in cosmetology – from Singapore and Canada – and experience as a beauty therapist,it offers organic facials, using water-based formulas that fight acne effectively while keeping pores clear and skin breathable.
It led to the creation of Singapore’s first water-based organic skincare label, free from chemicals, parabens, and preservatives. These products address common skin concerts Singaporeans face such as clogged pores, blemishes, pigmentation, acne scars, and dehydration.
Their eco-friendly commitment can also be seen in the product’s packaging with the use of miron violet glass, a special type of glass that protects their natural and water-based formulas from harmful light, helping preserve the product’s effectiveness.
For a full immersion, we recommend booking a bespoke organic facial at their bar alongside using their products. It has stores at Clarke Quay Central and Everton Park. This practical experience is a brilliant solution for people whose skin needs a reset after adjusting to the humid climate.
View more products on their website.
2. Allies of Skin
Allies of Skin has carved a niche for “clinical-grade” skincare that is powerful yet easy to use at home. It is known for its formulas that are loaded with clinically-proven retinoids, peptides, probiotics and antioxidants, targeting multiple concerns within minimal steps. Their products are also cruelty-free and PETA-certified, as well as dermatologist-tested, non-comedogenic and non-acnegenic.
Many Allies of Skin reviews highlight the brand’s effectiveness. Fans love their Growth Factor Serum and range of Peptides for improving firmness and texture, Vitamin C serum for brightening and evening skin tone, and Eye Cream for reducing puffiness and fine lines. In addition, their Sunscreen protects while nourishing, and their Azelaic Acid formula helps calm irritation and reduce blemishes.
Stars like Hailey Bieber have made Allies of Skin globally known, and the growing number of positive reviews on Instagram and TikTok has further boosted the brand’s popularity. For those curious to experience the results firsthand, you can try these formulas in person at Sephora locations, including ION Orchard and Ngee Ann City.
View more products on their website.
3. Sigi Skin
Inspired by the most advanced Korean technology, founder Xenia Wong envisioned a brand that centers a “less is more” philosophy. Their range is compact yet powerful, harnessing the benefits of nutrient-packed superfoods such as kale, açai, and avocado. Each product is carefully curated and developed for years, making sure each one serves a purpose in your routine.
That’s why the brand also is a hit among people who want to take a minimalist approach to their skincare. It doesn’t take a multi-step routine to take care of your skin. People know the brand especially for its “Kaleanser” and the Morning Glow Physical Sunscreen, which doubles as a moisturizer, saving time on travel mornings.
To bring their products to life, Sigi Skin hosts grocery-themed pop-ups and ‘Sigi Skin Experience’ sessions that are very interactive. Visitors can try skin analysis scanners and take photos. Pop-up announcements on social media let fans know when to visit to try their products.
View more products on their website.
4. Est. Lab
Est. Lab is all about products backed by science that give effective results. The brand works with A*STAR, Singapore’s top research agency – the first brand to do so. The collaboration developed a tool called the SkAI (Skin Analytics and Ingredients) Matrix, to choose safe and powerful ingredients.
Est. Lab is popular for its lab-tested formulas that many users say improve their skin. A must-try is the SunShield SPF 50, a tinted sunscreen that resists water and sweat while protecting against UV rays and blue light. It also gives the skin a soft glow that contains skincare ingredients like vitamins C and E plus a mushroom extract. This formula boosts overall skin health while you are having fun under the sun.
Besides using the best ingredients and formulations, the brand also has an eco-conscious approach, seen on their packaging. They use 100% biodegradable and compostable materials for their packaging, compared to the plastics used in similar products. The products also come in refillable packaging, allowing consumers to use more products while reducing the use of single-use plastic.
View more products on their website.
5. Crystal Tomato
Many people living in sunny climates struggle with pigmentation, dark spots, and uneven skin tone. Crystal Tomato answers that problem with a simple, research-backed approach.
The brand got its name from a unique breed of non-genetically modified white tomatoes, which they used in their products. This resulted in a range including a supplement and a topical cream, both developed with dermatologists to support skin tone from the inside out. This makes the brand a reliable choice for those looking for effective brightening care.
Crystal Tomato made a name for itself as part of the ‘clean‑science’ wellness wave. Their Crystal Tomato Whitening Supplement uses colorless carotenoids from white tomatoes plus L‑cysteine to target pigmentation from within, while the Skin Clarity Cream reduces dark spots on the surface with clinical trials show a 47.5% reduction in 28 days. Together, they create a simple, effective two-step routine that delivers noticeable results, which makes the combo both shareable and reliable.
View more products on their website.
Exploring Singapore’s homegrown skincare scene is easier and more rewarding when you know what to look for. Local formulations are tailored to the island’s humid climate, so opt for lightweight, watery textures that stay fresh and breathable outdoors rather than heavy creams that can feel sticky.
Since many local beauty brands do not have permanent stores – instead appearing at weekend markets and short-term pop-ups – keeping an eye on upcoming events can lead you to under-the-radar finds you won’t spot in major malls. These pop-ups also let you test textures in real time, so you’ll know whether a product truly delivers a healthy glow or simply looks good online.
As the city’s beauty landscape continues to evolve, Singaporean brands are gaining recognition for their innovation and results-driven formulas. And with global attention rising, now is the perfect moment to discover the wave before it goes mainstream.
